Our Services
At BLG we are a team of marketers, strategists, and creatives bound by a common belief in thinking differently and challenging the status quo to help drive results for our clients.
Strategy
We do not have a one-size-fits-all philosophy. We develop thoughtful and insightful strategies built solely around our clients’ specific needs and goals. We are able to consult at a high level, or become an extension of our client’s team working side-by-side to create great results.
Market Research
Brand Perception Research
Ideation
Insight Mining
Consulting
Branding
Crafting brands that tell compelling stories is at the heart of what we do. When done right, branding sets the foundation that successful marketing programs can be built upon. Doing right by our clients means listening and learning, and then infusing truth and authenticity into their brand.
Brand Strategy & Development
Positioning & Naming
Creative Direction
Logo Design
Visual Identity System
Marketing
We believe that successful marketing only requires two things: creativity and commitment. Creativity so that marketing campaigns can connect, resonate and attract attention. And, commitment because the only way a marketing campaign will gain traction is if it stays the course and constantly adjusts from results.
Inbound marketing
Social Media Management
Website Design & Maintenance
Content Marketing
Campaigns & Activations
“To elevate stories, people and brands from Hawai’i.”
Bobby founded Blackletter Group (BLG) with a simple but powerful mission: to help Hawai‘i’s businesses tell their stories with clarity, purpose, and heart. His passion for local entrepreneurship and community connection shaped the spirit of BLG from the very beginning.
Prior to BLG, Bobby served as Publisher of Hawaii Business magazine, where he was a respected leader and connector across Hawai‘i’s business and media landscape. Through vision and innovation, he guided the publication through challenging times — leading it into its most successful years.
Bobby’s legacy lives on in the relationships he built, the stories he helped shape, and the values he instilled in our work every day.
Read more about Bobby’s life and impact in this tribute from Hawaii Business magazine.
Our Core Team
Executive Vice President
Coreen officially joined Blackletter Group full time in 2024, after years of consulting alongside the team. Stepping in to help guide the company through a time of transition, she brings strategic clarity, thoughtful leadership, and a collaborative spirit to everything she does.
With a background in organizational change and project management, Coreen has led impactful campaigns, strengthened internal communications, and mentored teams with intention and heart. She’s committed to helping brands build meaningful connections and lasting impact—work that continues the legacy Bobby envisioned when he founded BLG.
Coreen K. Lee
Brand & Marketing Director
Randy helps craft compelling and inspiring brand stories for Blackletter Group clients. For the past several years, he has worked in the financial services industry helping several local banks and credit unions develop integrated marketing and advertising campaigns. Randy brings a creative curiosity to the team and believes that constantly questioning convention produces better results.
Randy Enovejas
Account Manager
Lennie has been with Blackletter Group (BLG) since 2019 and is the go-to person for client communication and creating content that resonates. With more than a decade of publishing and marketing experience, she leads the charge on everything from relationship building and reporting to crafting newsletters, social media posts, and web stories.
Before joining BLG, Lennie earned her BA in journalism from Hawai‘i Pacific University and spent eight years at aio Media Group (formerly PacificBasin Communications), where she worked across editorial, marketing, and sales at HONOLULU, HAWAI‘I, and Hawaii Home + Remodeling magazines. Her background gives her a unique edge, allowing her to blend storytelling savvy with a client-first mindset.
Lennie Grady
Creative Manager
Ivony blends creative instinct with operational know-how, bringing over a decade of experience in production, storytelling, and strategy. She has a talent for shaping complex ideas into clear, compelling narratives—and making sure the path to get there is organized and intentional. With a calm presence and a collaborative spirit, she helps bring big ideas to life with clarity and heart.
Ivony Kuwamura
Have a vision? Let’s build something bold.
Ideas are great. Action is better. We’re here to help you connect the dots and make an impact. Contact us today!